PMMI, the Association for Packaging and Processing Technologies, addresses five packaging pain points in senior-friendly health care packaging.

Clariant announced a new flat-profile molecular-sieve desiccant, ADP Plate, along with an expanded line of Dri-Card laminated-film desiccant cards. Both products are FDA compliant.

Schreiner MediPharm, a global provider of specialty pharmaceutical labeling solutions, combines its expertise in innovative specialty labels and integrated solutions with folding box manufacturer Edelmann. The result is a smart medicine packaging solution with diverse digital features.

The pharmaceutical industry’s understanding of serialization is maturing as companies slowly begin to recognize the added business value supply chain traceability can provide. Historically, the industry’s focus on serialization has been driven by the need to satisfy evolving regulations. However, companies are realizing that the benefits of traceability extend beyond compliance.

Aptar CSP Technologies has joined the HCPC, a nonprofit association dedicated to expanding the use of compliance-prompting packaging to improve patient adherence and outcomes, potentially reducing noncompliance-related healthcare costs. 

Unilever brand Rexona got a sporty new look that taps into the passion that the brand’s core consumers all over the world have for soccer. Global strategic partner, PB Creative, developed a fresh brand identity for Rexona (Sure brand in the U.K. and Ireland) that would connect with fans through a universal shared passion and celebrate their love of the beautiful game.

Sanofi announces the launch of ACT® Kids Toothpaste, a new anti-cavity fluoride toothpaste that is specially developed for kids two years of age and older. 

Overnight Labels Inc. introduces blister card backing in an array of shapes and sizes to address consumer packaging needs.