Off the Eaten Path is targeted to women ages 40-50, who take on new experiences with honesty, enthusiasm and authenticity. It was a collaboration between internal Pepsico Design team at Frito Lay and creative agency, Chase Design Group.
Enjoy Life Foods, a manufacturer of certified gluten-free, non-GMO and gluten free snacks, and a wholly owned subsidiary of Mondelez International, approached LOMA Systems due to past experience with the company's metal detectors and checkweighers, and proven track record in the global food industry inspection market.
Kar’s Nuts partnered with Seattle-based brand strategy firm Retail Voodoo to create a two-tiered strategy in order to expand the brand from its Midwest Michigan roots across the East and West coasts.
Italian snack manufacturer Preziosi Food (Mitica) integrated new frying, seasoning and packaging systems from leading processing and packaging solutions provider, tna to launch a new line of batch-fried potato chips.
With an ever-expanding definition of what constitutes a snack food item, it is becoming increasingly important for brand owners to rethink their packaging approach.
Cookies, chips, snack cakes, crackers and so on no longer dominate snack time. Consumers are branching out into healthier snack, snacks as meal replacements and eating single servings of just about any food.