Articles Tagged with ''consumer and retailer trends''

From ultra-personalized experiences to custom packaging to straightforward dialogue, 2015 will be the year where the consumer truly reigns supreme.

The future looks bright for the Chilean economy which in recent years has benefited from rising exports and foreign investments.

CPG companies need to plan for a “1-5-10” market in the United States during the next five years, in which digital’s current one percent penetration will likely expand to five percent and could accelerate to as much as 10% in short order, according to a new report

In addition to the improvements on appearance, the new design will also emphasize the brand’s recent non-GMO status and showcase Nate’s latest efforts to create all-natural and exceptionally healthy products for consumers.

Nabisco, General Mills, Unilever and Pepsi products lead in first edition of Instant.ly Shelf Score

More shoppers are purchasing private label (store brand) products this year compared to last year, according to a recent study of more than 6,200 consumers by Market Force Information

The number of American consumers who consider healthfulness when purchasing their food and beverages has shown a significant uptick in the past two years.

Consumer packaged goods companies are underestimating the e-commerce channel’s growth potential and consequently may be missing out on a substantial market opportunity, according to the first of a two part Deloitte study, “Digital Commerce in the Supermarket Aisle.”

Consumers are continually changing the way they view, interact with and discard packaging. Whether you're a manufacturer or a product marketer, you know how important it is to reflect the changing needs of the consumer in your products.

Whether it’s a grade-schooler tugging on mom’s skirt or a toddler stretching and pointing from their perch in the grocery cart, kids tend to get what they want when it comes to beverages they’ll be expected to drink, says the research.