Subscription services, grooming kits and self-barbering products are just a few of the hot trends for men’s personal care in the last few years. Even the old-school Barbasol shaving can has a new look, with different colors on the cans and caps for each scent as well as a distinct design technique.
The global men’s grooming products market is expected to grow at a 5.44% CAGR during 2019-2027 and gain $223,876 million by the end of the forecasting period, ReportLinker shares. Men’s personal care products consist of hair care, shaving, oral care, fragrances, soaps and body powders, skin care, bathing essentials and nail care. The gradual change in consumer lifestyle — especially with the millennial and Gen Z generations — has increased the demand in the sector.
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