Gift cards are more popular than ever. According to the National Retail Federation, the average shopper will spend $163 on gift cards this year, a four percent increase over last year. TFI Envision Inc. developed a Costco gift card package for the popular Sonora Restaurant in Port Chester, N.Y. The agency used an eye-catching border to draw the consumer to the kiosk, with focused attention on visuals of the modern Latin cuisine and the warm, sophisticated environment that make Sonora special. www.tfienvision.com
Gift Card Package Captures Brand Appeal
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