Early Times Fire Eater, a hot cinnamon-flavored liqueur and Early Times’ first flavored spirit, launched in July. Early Times Fire Eater is designed to be reminiscent of the turn of the century carnival era. The bottle features an illustration, designed in house, of a big top carnival tent with bold red and white stripes. Early Times Fire Eater will initially be sold in select cities of Kentucky, Indiana, Washington, Florida, Tennessee, South Carolina, Wisconsin and California. Each bottle is presented at 66 proof with a suggested retail price of $14.99-$15.99 for a 750ml bottle.