Look closely-this is not a bottle of alcohol. It’s actuallynaeve, spring and iceberg water from Main Brook Waterworks. Designed to convey the premium quality of the product, Naeve is packaged in 375ml and 750ml flint glass bottles that are frosted to create an icy look. Each bottle also features an ice-blue bar-top cork and icicle imagery.
Launch
November 2010
Package design
O. Berk Company,www.oberk.com
