Kellogg recently launched new, grab-and-go snack cups for Keebler and Cheez-it products. The cup is a high moisture and oxygen barrier multi-layer foil paper cup with printed multi-layer foil film. This container focuses on portability, ease of use in a car/on the go and one handed consumer consumption. The every day item debuted in retail stores in early June. The snack cups are priced at a dollar each.
Classic snacks debut new, on-the-go snack packaging format
Cup container allows one-handed munching for Keebler and Cheez-It products
![Snack cups 1](https://www.packagingstrategies.com/ext/resources/New-Packages-New/kellogg-dollar-keebler-cheez-it-snack-cups.jpg?t=1372438576&width=1080)
![Snack cups 2](https://www.packagingstrategies.com/ext/resources/New-Packages-New/cheezit.jpg?t=1372438847&width=1080)
![Snack cups 3](https://www.packagingstrategies.com/ext/resources/New-Packages-New/fudge-stripes.jpg?t=1372438883&width=1080)