Change
from film to thermoform package ups convenience factor.
Olivieri,
a division of Maple Leaf Foods, teamed withSealed Air’sCryovac
Food Solutions to create the packaging of their cannelloni. The container has a
microwave- and oven-safe thermoformed tray, customized with channels that allow
for even distribution of sauce and separation of the cannelloni during cooking.
Prior to the redesign, the product was packaged in a rollstock format that
required items to be transferred to an oven-safe container before cooking.
Olivieri
was honored with a Silver Award in the rigid/semi-rigid category for the
redesign at the 2011 Packaging Association of Canada (PAC) Leadership Awards.
Cannelloni package now dual-ovenable
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