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A new carbonated soft drink, sold in France under the Yoplait Yop brand, features a printed aluminum bottle with a pull-ring metal closure.
Dizzy by Yop features six-color printing directly on the curved bottle. Graphics, by design agency Dragon Rouge, feature a bold purple color, block letter typography filled with colorful symbols and a moose brand character on the bottle’s neck.
The metal closure is removed via an integrated, side-hanging pull ring. Dizzy comes in citrus fruit and exotic fruit flavors.
Dragon Rouge
212-367-8800;www.dragonrouge.com