As label technology continues to advance, CPGs need to understand how that impacts the supply chain in order to ensure the end label meets their, and their customers’, needs.
A Freedonia Group forecast from May expects the demand for printed labels to rise 3.2% per year through 2025. The organization found that “printed labels will benefit from the increased utilization of labels for advanced product promotion, which will drive the use of more appealing, 360-degree coverage and more complex, high-quality graphics.”
The report says the use of coatings in the packaging industry has been popular, with coatings playing a prominent role in ensuring packaging quality and preserving food flavor.