Cape Cod Potato Chips Go Pink for Breast Cancer Awareness

Cape Cod Potato Chips has released its second annual limited-edition Pink Himalayan Salt & Red Wine Vinegar Potato Chips for Breast Cancer Awareness Month this October.

The brand is partnering with the Susan F. Smith Center for Women’s Cancers at Dana-Farber Cancer Institute, a New England-based comprehensive cancer treatment and research facility, to donate 5% of the proceeds, 12 cents of every purchase, from this limited-edition flavor to benefit cancer research.

“We are proud to further support our New England community by continuing to donate to the world-renowned Dana-Farber Cancer Institute,” said Aaron Torchio, director of marketing for Cape Cod. “This limited-edition offering not only tastes great, but it also gives our fans a great way to become involved in this important cause.”

The limited-batch flavor features tangy red wine vinegar and savory pink Himalayan salt for a truly unique combination. Consumers can find the kettle chips at national retailers including Walmart, Kroger, Stop & Shop and more.