www.packagingstrategies.com/articles/91632-usa-jeff-koons-for-kiehl-s
USA > Jeff Koons for Kiehl's
December 2, 2010
Kiehl’s is collaborating with neo-pop artist
Jeff Koons on a limited-edition Crème de Corps Holiday
Collection.
Kiehl’s is collaborating with neo-pop artist Jeff Koons on a limited-edition Crème de Corps Holiday Collection. The four-product line, including a new whipped body butter, features colorful illustrations of Koons’ inflatable tulips. One hundred percent of the profits will go towards The Koons Family Institute, an initiative of the International Centre for Missing and Exploited Children.
Launch
November 2010
Package design
Jeff Koons, www.jeffkoons.com
Kiehl’s is collaborating with neo-pop artist Jeff Koons on a limited-edition Crème de Corps Holiday Collection. The four-product line, including a new whipped body butter, features colorful illustrations of Koons’ inflatable tulips. One hundred percent of the profits will go towards The Koons Family Institute, an initiative of the International Centre for Missing and Exploited Children.
Launch
November 2010
Package design
Jeff Koons, www.jeffkoons.com
