Smurfit Kappa develops aseptic Pouch-Up for fruit juice

Smurfit Kappa (smurfitkappa.com), the leader in complete packaging solutions for Bag-in-Box® has expanded its Pouch-Up® range thanks to the use of new filling technologies to open new markets. In collaboration with Pressade, n°3 of non-chilled fruit juices and specialist of fruit juices for the whole family, Smurfit Kappa Bag-in-Box offers a new packaging solution, packaged in an aseptic way, for fruit juices. Pressade launches an aseptic 100% fruit juice Pouch-Up® available in three flavors – apple, orange and multi-fruit.

The Pouch-Up solution is perfectly adapted to these products. This lightweight packaging is easy to use, convenient and user-friendly. Its Original Vitop® tap (aseptic version), placed on the outside, guarantees a smooth flow of the product.