Waddington Europe Starts to Localize ‘Closed Loop’ Packaging in Ireland

European thermoforming packaging specialist Waddington Europe, a division of Novolex, has teamed up with Shabra, Ireland’s leading recycler and reprocessor of post-consumer waste (PCW), to purchase food-grade recycled PET (rPET) sourced from bottles, pots, tubs and trays to manufacture new rPET food packaging products at its Arklow production site. 

Not only does the agreement help to further secure Waddington Europe’s long-term source of rPET, but it also enables the company to expand its line of Eco Blend products made with post-consumer recycled content sourced domestically in Ireland back into the Irish market.