The relaunched brand, made in collaboration between musician Dave Matthews and winemaker Grayson Stewart, is rooted in sustainability, from grapes to glass.
When paired with and weld-sealed to a matching PET tray, the film is designed to stay attached to the tray throughout the recycling process, reducing the risk of PET material contaminating PP and PE recycling streams.
The Cradle to Cradle Certified standard stands as the premier multi-attribute guideline adopted worldwide by designers, brands, and manufacturers spanning various industries.
The Flexible Plastic Fund (FPF) supports supermarkets and independently tracks and verifies the flow of material using an AI powered evidence system, eco2Veritas™, developed by Greenback Recycling Technologies (Greenback).
This move aligns with the growing consumer demand for sustainable products and showcases Nounós' dedication to not just the quality of their yogurt, but also to the health of the planet.